HOKA ONE ONE Postal Nationals Launches 2016 Season

GOLETA, CALIF. (August 23, 2016) — HOKA ONE ONE®, a division of Deckers Brands (NYSE: DECK), Postal Nationals competition registration opens on August 23, just in time to heat up the cross-country season. On track to become one of the largest participatory high school sporting events, this competition revives one of the US’s best running traditions: a nationwide two-mile team championship.

Expecting more than 1,000 teams to register and more than 6,000 student athletes to run in a Postal National event this fall, HOKA ONE ONE invites all high school aged cross-country runners to participate in this team event. Postal Nationals features multiple ways to participate, including four regional championships, dozens of local Postal races, or a team time trial.

Championship-style flagship events are slated for Northern California, Southern California, Colorado and North Carolina.

“This is the most open and accessible national cross country championship in the country,” said Mike McManus, HOKA Senior Sports Marketing Manager. “At HOKA we support runners of all abilities, and cross country embodies that spirit. We are excited for another record-breaking season of this revived running tradition.”

Last season, more than 650 teams from around the nation joined Postal Nationals. Participation has grown more than 700 percent since HOKA ONE ONE brought Postal Nationals back in 2014, and similar growth is expected this season.

Winning the HOKA ONE ONE Postal Nationals championship with a 9:20 average time for their top-5 boys last year, the Woodlands XC team of The Woodlands, Texas, is primed for another competitive season.

“In 2015 this event was the spark that ignited our team’s successes in the post-season,” said The Woodlands Cross Country head coach Juris Green, whose team won the 6A District, Regional, and Texas State Championships, and went on to place sixth at Nike Cross Nationals. “Our goal is to be the first team to win back-to-back HOKA ONE ONE Postal National titles.”

Reviving a tradition from the 1970’s, the HOKA ONE ONE Postal Nationals allows high school cross-country teams from every state to compete against each other in a timed two-mile race on the track. To receive a ranking, teams average and then submit the time of their top five finishers. HOKA ONE ONE’S Postal Nationals provides an open, democratic format, where every team in the country gets the chance to compete to be crowned national champions.

The 2016 HOKA ONE ONE Postal Nationals registration opens on August 23. All information, including rankings and registration, can be found at http://ift.tt/1yjf4cz. Questions? Email postalnationals@deckers.com.

About the HOKA ONE ONE® brand

HOKA ONE ONE® is the fastest growing premium running shoe brand in the world. Two life-long runners launched HOKA in 2009, after years spent handcrafting and shaping lightweight shoes with extra-thick midsoles. Initially embraced by ultrarunners because of their enhanced cushioning and inherent stability, HOKA now offers shoes for all types of athletes who enjoy the unique ride the shoes provide. For more information visit www.hokaoneone.com or follow @hokaoneone #hokaoneone.

About Deckers Brands

Deckers Brands is a global leader in designing, marketing and distributing innovative footwear, apparel and accessories developed for both everyday casual lifestyle use and high performance activities. The Company’s portfolio of brands includes UGG®, Teva®, Sanuk®, Ahnu®, and HOKA ONE ONE®. Deckers Brands products are sold in more than 50 countries and territories through select department and specialty stores, over one hundred Company-owned and operated retail stores, and select online stores, including Company-owned websites. Deckers Brands has a 40-year history of building niche footwear brands into lifestyle market leaders attracting millions of loyal consumers globally. For more information, please visit www.deckers.com.

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