Buff, Inc. Introduces Caps and UV Arm Sleeves in their Spring 2017 Collection

Santa Rosa, CA, October 10, 2016 – Buff, Inc., U.S. subsidiary of Original Buff, SA and creators of versatile performance headwear, announces the release of their innovative Spring 2017 collection which boasts new products specifically tailored towards runners and outdoor enthusiasts, including technical Caps, and UV Arm Sleeves.

“This collection is about encouraging and supporting outdoor activities. Whether you’re an ultrarunner, a backpacker, or first time marathoner, this line has gear to aid your pursuit,” said Shirley Choi Brunetti, VP and General Manager, Buff, Inc. “We’re passionate about creating products that allow athletes to concentrate on their performance rather than the conditions.”

The BUFF® Spring 2017 running and outdoor collection includes the following new products:

BUFF® UV Arm Sleeves

Delivering essential UPF 40 sun protection, BUFF® UV Arm Sleeves provide just right balance of style and function. Light and packable, they are made from highly breathable fabric that wicks moisture and dries quickly, keeping you outside longer. Reflective elements on the upper arm and wrist provide visibility in low-light conditions. Ergonomic, streamlined, and built for everyday use in relentless sun, they’re available in three sizes, ensuring the perfect fit.

BUFF® Running & Outdoor Caps

Ultra light and ultra smart, the BUFF® Pack Run Cap weighs only one-ounce and can be rolled and stowed easily on the go. The BUFF® Pace Cap series tops out this collection with lightweight, highly breathable, UV protectant Caps and Visors, the perfect addition to your race kit or daypack.

BUFF® Trucker & Snapback Caps

The on-trend BUFF® Trucker and 10-4 Snapback Caps feature vibrant and bold graphics that are synonymous with BUFF® style. Perfect for the summer heat, both the Trucker and the 10-4 Snapback are fitted with low profile moisture-wicking sweatbands, a dark underbill to reduce glare, and are made from 100% polyester fabric making them super breathable.

The BUFF® Spring 2017 Running and Outdoor collection will be available January 2017 at www.buffusa.com and from retailers across the nation. For additional information on BUFF® products contact Harry Benyon at Harry@OutsidePR.com.

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About BUFF®

Founded in 1991, BUFF® is the original multifunctional headwear brand, having premiered and innovated the tubular headwear category. Partnering with superior manufacturers of raw materials and incorporating state-of-the-art fabric technologies such as COOLMAX®, Polygeine®, Polartec® and 100 percent Merino wool, BUFF® has built a world-renowned lifestyle brand recognized by athletes and outdoor enthusiasts for its quality, craftsmanship, and customizable design and style options. BUFF® products are sold in more than 70 countries across the globe and top outdoor sporting retailers across the U.S. Original Buff, S.A. is headquartered in Spain and its U.S. subsidiary, Buff, Inc, is located in Santa Rosa, California.

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About

Growing up in Colorado you can't help but love the outdoors. Something magical happens with 300 days of sunshine and the Rocky Mountains in your back yard. My athletic endeavors started on the bike, I would get out and ride whenever I could. In 2011 I moved to Oxford, England for work. I missed the sunshine and mountains, but discovered my passion for running. When I moved back to Colorado I started combining cycling and running, so it was only natural that I started competing in triathlons. I took second place at my first sprint, and caught the bug. Today I'm training for my fourth Ironman.


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