Abbott and New York Road Runners Announce Multi-Year Partnership Featuring First-Ever Title Sponsor of the Abbott Dash to the Finish Line 5K

New York, NY, Sept. 15, 2016 – New York Road Runners (NYRR) and Abbott, the global healthcare company, today announced that Abbott will be the title sponsor of the Dash to the Finish Line 5K. Abbott becomes the first title sponsor of the celebratory race, a TCS New York City Marathon staple since 2010. The race will take place on Saturday, November 5, 2016, and feature a diverse group of runners from all over the world in a thrilling run through midtown Manhattan to the iconic marathon finish line.

“Abbott’s commitment to helping people live a healthy life is aligned with our mission at New York Road Runners,” said Michael Capiraso, president and CEO of New York Road Runners. “The Abbott Dash to the Finish Line 5K is a highlight for thousands of runners from around the world who represent the spirit of the TCS New York City Marathon, and this new partnership will enhance the great lineup of events offered during race week.”

“Whether you’re an elite athlete or recreational runner, Abbott supports events that help people push past what they ever thought was possible. Crossing the New York City marathon finish line – whether after 26.2 miles on Nov. 6 or 3.1 miles the day before – is an inspiring feat. We are thrilled to support the Abbott Dash to the Finish Line 5K to help runners achieve their race-day goals and to set the stage for an exciting TCS New York City Marathon,” said Elaine Leavenworth, senior vice president, chief marketing and external affairs officer, Abbott.

The three-year partnership builds on the common goals of NYRR and Abbott to help improve the health and wellness of people all over the world. The Abbott Dash to the Finish Line 5K provides TCS New York City Marathon supporters, friends and family with the opportunity to join in the thrill of the next day’s TCS New York City Marathon. The course begins on the East Side by the United Nations, then takes runners along 42nd Street past historic Grand Central Terminal and up the world-famous Avenue of the Americas past Radio City Music Hall, then through the rolling hills of Central Park before finishing at the iconic TCS New York City Marathon finish line.

“From recreational runners to the top athletes in the world, Abbott has shown an unparalleled commitment to the global running community as title sponsor of the Abbott World Marathon Majors,” said Peter Ciaccia, president of events for New York Road Runners and race director of the TCS New York City Marathon. “We’re excited to take the next step with Abbott as we evolve TCS New York City Marathon Weekend with the Abbott Dash to the Finish Line 5K.”

Over 10,000 runners are expected to participate in the Abbott Dash to the Finish Line 5K. Joining the thousands of local runners and people visiting from around the world are a talented group of elite athletes, led by top NYRR member runners.  Last year’s race was won by Olympians Donn Cabral (men) and Alexi Pappas (women).

Abbott is currently the title sponsor of the World Marathon Majors (AWMM), which features the world’s top six marathons – Tokyo Marathon, Boston Marathon, Virgin Money London Marathon, BMW BERLIN-MARATHON, Bank of America Chicago Marathon and TCS New York City Marathon.  The AWMM crowns the top professional male and female marathoners each year with a $1,000,000 prize and supports more than 250,000 runners of all levels who annually participate in the six races.

About New York Road Runners

Founded in 1958, New York Road Runners has grown from a local running club to the world’s premier community running organization, whose mission is to help and inspire people through running. NYRR’s commitment to New York City’s five boroughs features races, community events, youth running initiatives, school programs, and training resources that provide hundreds of thousands of people each year, from children to seniors, with the motivation, know-how, and opportunity to Run for Life. NYRR’s premier event, and the largest marathon in the world, is the TCS New York City Marathon. Held annually on the first Sunday in November, the race features 50,000 runners, from the world’s top professional athletes to a vast range of competitive, recreational, and charity runners. To learn more, visit www.nyrr.org.

About Abbott

At Abbott, we’re committed to helping you live your best possible life through the power of health. For more than 125 years, we’ve brought new products and technologies to the world – in nutrition, diagnostics, medical devices and branded generic pharmaceuticals – that create more possibilities for more people at all stages of life. Today, 74,000 of us are working to help people live not just longer, but better, in the more than 150 countries we serve.

Connect with us at www.abbott.com, on Facebook at http://ift.tt/1tKnMff and on Twitter @AbbottNews and @AbbottGlobal.

The post Abbott and New York Road Runners Announce Multi-Year Partnership Featuring First-Ever Title Sponsor of the Abbott Dash to the Finish Line 5K appeared first on Endurance Sportswire.

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