SINGAPORE – The Sufferfest, creator of the world’s most intense cycling videos for individual and group training, announced today that IMAXShift in Brooklyn, New York, would be part of the World Premiere of their two latest videos, Thin Air and The Omnium, on Saturday, Sept. 24, 2016. IMAXShift is an immersive group cycling studio powered by The IMAX Experience®, providing the perfect…
Las Vegas –August 17, 2016 – Snoop Dogg will headline the 2016 Rock ‘n’ Roll Las Vegas Marathon & ½ Marathon. The entertainment icon will perform for more than 40,000 runners on Sunday, November 13 during the pre-race concert at 3:00pm prior to the marathon and ½ marathon start. “Snoop Dogg is an entertainer who needs no introduction,”…
Baltimore, MD (August 17, 2016) ─ Corrigan Sports Enterprises (CSE) announced today it has acquired the Discover Bank Delaware Marathon and Running Festival. The annual event consists of numerous concurrent distances, including the Discover Bank marathon, Patterson Schwartz Real Estate half marathon, Horizon Services four-person relay, Michelob Ultra eight-person relay, and a 1.2-mile fun run. The 14th annual…
blueseventy is pleased to announce a partnership with multiple IRONMAN champion Mary Beth Ellis. Donning a new Helix wetsuit, Mary Beth won IRONMAN Maastricht-Limburg in the Netherlands last month. “Clearly we are off to a terrific start with Mary Beth,” said blueseventy’s sponsorship manager Ryan Vanderloop. “She has overcome challenge after challenge in her athletic…
Boulder, Colo. August 17 – TrainingPeaks has announced a partnership agreement with professional triathlete and current IRONMAN World Champion Jan Frodeno. With the goal of building on his 2015 success, Frodeno will continue to use TrainingPeaks to prepare and compete at the highest level of triathlon. A TrainingPeaks user since 2014, Frodeno knows the value of…
QT2 Systems, LLC (QT2), announces a two-year partnership with BOCO Gear, the leader in technical performance headwear. Through this collaboration, these respected brands will work together to enhance the experience for an impressive group of professional and elite athletes who take their performance and performance gear seriously. Based out of Boulder, Colo., the training ground for…
Park City, UTAH — POC, a leading manufacturer of helmets, eyewear, body armor and accessories, announces its 2017 cycling collection, featuring an innovative new helmet and mountain bike apparel line designed specifically for cross country (XC) riders. The collection also includes updates to the Fondo road apparel line and a completely updated series of protective backpacks….
Park City, UTAH — POC, a leading manufacturer of helmets, eyewear, body armor and accessories, announces its 2017 cycling collection, featuring an innovative new helmet and mountain bike apparel line designed specifically for cross country (XC) riders. The collection also includes updates to the Fondo road apparel line and a completely updated series of protective backpacks….
SAN FRANCISCO – Aug. 17, 2016 –Fitbit (NYSE: FIT), the leader in the connected health and fitness market, today announced a two-year partnership with New York Road Runners designed to provide runners of all levels with relevant data, inspiration and guidance to reach their goals at the TCS New York City Marathon. The association between Fitbit,…
(Walnut Creek, CA – August 16, 2016) – –Eternal Water, one of the fastest growing premium bottled water companies in the United States, has partnered with SMACK! Media to support strategic marketing initiatives, partnerships and public relations efforts. Through this partnership, SMACK! Media will help Eternal Water drive awareness and education about their pure and…