Cycling isn’t just physically challenging, it’s a totally mental ride too. You need to train your mind as hard as your body because when it comes to rides like the Double Triple Bypass, your mind will want to give up before your legs. The first day of the Triple Bypass is 120 miles (it ended…
Oak Park, CA – AdventureCORPS® is pleased to formally announce its partnership with Fisher Space Pen® of Boulder City, NV and to recognize Fisher Space Pen – American-made pens originally created for the space program – as the Official Pen of Badwater®, the world’s toughest brand and the world’s toughest races. AdventureCORPS and Badwater only…
EUGENE, Ore. – The Eugene Marathon is proud to announce the 2016 race earned Gold Level Certification from the Council for Responsible Sport, the world’s leading responsible sport certification program. The Marathon achieved the prestigious award by successfully employing 45 distinct best practice standards that address such matters as resource procurement and management, improving access and…
Scottsdale, AZ – The GLUKOS Company Inc., an all-natural sports nutrition company making high-quality energy and protein products, has expanded its roster of action sports athletes by signing BMX and mountain bike icon, Mike King. As a GLUKOS ambassador, King will race for GLUKOS in custom kits showcasing his outgoing personality and national Champion stripes and…
(Boulder, CO – July 15, 2016) – Five-time Ironman Champion Ben Hoffman has signed a sponsorship agreement with Transamerica to help promote physical and financial fitness as part of an individual’s overall personal wellness plan. Hoffman, who is the highest placing American triathlete at the Ironman World Championships since 2009 (2nd), is fresh off a big…
Honolulu, HI – As the Official Sunglass sponsor of Team Uniting Nations, XX2i Optics is proud to announce that the four man rowing team has successfully completed the 2016 Great Pacific Race in a Guinness World Record breaking time of 39 days, 9 hours, and 56 minutes. The crew, consisting of Carlo Facchino (USA), Thiago Silva (Brazil), Cyril Derreumaux (France),…