News

MLS Club Seattle Sounders FC and Quest Diagnostics Team up to Launch New Sports Performance Lab Testing Collaboration

MADISON, N.J. and SEATTLE, WA., August 3, 2016 –  Seattle Sounders FC, a member of Major League Soccer (MLS), and Quest Diagnostics (NYSE: DGX), the world’s leading provider of diagnostic information services, today announced that Sounders FC are integrating biomarker testing with Blueprint for Athletes™ into the team’s training to help provide a competitive edge. Earlier this…

New Altra EGO™ Midsole Material Creates the Holy Grail of Running Shoe Cushioning — Fast and Springy, Yet Comfortable and Soft

(Salt Lake City, Utah, August 3, 2016) — Altra Footwear announces Altra EGO™, an innovative new midsole cushioning.  See all of Altra’s new footwear and apparel products at Booth #36179 at Outdoor Retailer Specialty Market, August 3-6, 2016 in Salt Lake City. Altra EGO™ new midsole cushioning material Altra’s simple but breakthrough FootShape™ toe box and cushioned ZeroDrop™…

Record Setting Year for Athletes at 20th Anniversary Molokai-2-Oahu Paddleboard World Championships

HONOLULU (August 1, 2016) – Athletes at the 20th Anniversary Moloka’i-2-O’ahu Paddleboard World Championships (M2O), presented by Kona Brewing Company, were graced with the blusterous downwind conditions that make the Ka’iwi Channel famous. Setting records on the waves, Matt Bevilacqua powered to his second consecutive win in 4 hours, 29 minutes, 32 seconds in the unlimited paddleboard category….

North American Ironman Champion Angela Naeth and Lucas Pozzetta Win 2016 Columbia Threadneedle Investments Boston Triathlon

Athletes from across Greater Boston, 31 states and seven countries  took the plunge into Boston Harbor on Sunday, July 31, 2016 as part of the 2016 Columbia Threadneedle Investments Boston Triathlon.  Outpacing thousands of competitors, Angela Naeth, the 2015 North American Ironman Champion took home the title of Top Female Triathlete with a time of 1:53:28. Lucas Pozzetta,…

Lumo Bodytech Launches General Availability of Lumo Run Wearable to Improve Running Form and Performance

Mountain View, CA – Lumo Bodytech has announced the general availability of Lumo Run, an advanced wearable and smart sensor that combines the powerful data of a running lab with the personal attention of a coach to help runners improve their performance. Lumo Run, now available for immediate delivery, has been available for pre-sale since October 2015 and has…

Inaugural Sold-Out SLO Ultra Presents Trails in Motion Film Festival

SAN LUIS OBISPO, Calif. – (August 1, 2016) – The inaugural, sold-out SLO Ultra presented by VisitAvilaBeach.com, set for Saturday, September 10 at Wild Cherry Canyon, will present on Thursday, September 8th in downtown SLO, the 2016 Trails in Motion Film Festival. Joining the celebration of trail running and hiking, hosted by local event producers Race SLO, will be famous ultra…

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